EVER SINCE I COULD REMEMBER

I've always had a passion for fashion, but jewelry was never really my thing. I wasn’t the kind of girl who’d spend her “fashion” budget on accessories. Instead, I’d splurge on shoes and clothes basically anything but jewelry—so when it came time to complete an outfit, I’d often find myself without the right pieces. As I’ve gotten older, I’ve realized that it's not just about the clothes and shoes; it's about how you elevate them with the right jewelry. You can dress anything up or down and still look stylish and put-together. I started this business because, as a fellow fashion lover, I’ve found how convenient it is to have easy, go-to jewelry that not only enhances an outfit but also lasts longer than the usual trendy pieces that fall apart after a few wears. I wanted to create something that’s practical for girls on the go—fashion-forward yet sustainable.

Link with Lo has been a long time in the making. I can still remember about two years ago when I first heard the term “permanent jewelry” and thought, what in the world is that? I called around to so many jewelry stores, but not one offered it. Over time, I’ve spent a lot of thought on what I wanted to do with my career, and I kept coming back to that quote, “Do what you love, and you’ll never work a day in your life.” And here I am—helping women feel stylish and put-together while also creating unforgettable memories with them. Call me a gals, gal.

I can’t wait to meet you!

XOXO

LO